The Business of Photography
11 Episodes
4+ Hours of Content
Looking to grow a meaningful photography business? Join Chris Burkard as he shares over a decade of experience on where to invest your time and energy. Whether you are a curious hobbyist or skilled entrepreneur, this course provides actionable steps to breathe life into your photography business.
  • When to grow your business and how
  • How to find new work and diversify your revenue streams
  • Working with an agent, rep, or producer
  • Marketing strategies for the modern day photographer
  • How to recession-proof and pandemic-proof your business  
  • The benefits of creating personal projects
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With assignments, live Q&A’s, and feedback sessions with RJ, enroll today to maximize your learning at the best price.
$299 
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A 3-Part Series
Part 01
Fundamentals & Pre-Production
Part 02
Production
Part 03
Editing --
Live Now
Who is this made for?
Looking to make films that evoke emotion? This course can be taken by photographers who are expanding into filmmaking – or filmmakers who are ready to take their work to the next level.
The Business of Photography
11 Episodes
4+ Hours of Content
Looking to grow a meaningful photography business? Join Chris Burkard as he shares over a decade of experience on where to invest your time and energy. Whether you are a curious hobbyist or skilled entrepreneur, this course provides actionable steps to breathe life into your photography business.
#
Reviews
$299 
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What You'll Learn
When to grow your business and how
How to find new work and diversify your revenue streams
Working with an agent, rep, or producer
Marketing strategies for the modern day photographer
How to recession-proof and pandemic-proof your business
The benefits of creating personal projects

FEATURED BY

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The Business of Photography

Chris Burkard

The Business of Photography

Chris Burkard

Get notified first about our limited early access pricing& enter for a chance to win a mentorship call with Chris.

By providing an email address here, you are agreeing to share your email with Wildist and the Instructor.

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Breathe life into your photography business.

Looking to grow a meaningful photography business? Whether you are a curious hobbyist or skilled entrepreneur, this course provides actionable steps to breathe life into your photography business.

Meet Your New Instructor: RJ Bruni

Watch for Free

Watch the Trailer

What You'll Learn

  • When to grow your business and how
  • How to find new work and diversify your revenue streams
  • Working with an agent, rep, or producer
  • Marketing strategies for the modern day photographer
  • How to recession-proof and pandemic-proof your business  
  • The benefits of creating personal projects
A 3-Part Series
A New Type of Workshop
  • 01
    Stay focused and on track
    Creating a film takes time - this new method allows you to focus in
  • 02
    Complete your assignments
    Each assignment is designed so you can create a better film
  • 03
    Encourage one another
    Share ideas, critiques, and conversation with other students in the course
The Essential Outdoor Skills Workshop Giveaway
Sign up for a chance to win 1 of 5 free workshops!
If you purchase the workshop now, we will refund you if you win!
We will announce the winners soon!
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By entering this giveaway, you are agreeing to share your email with Wildist and Isaac Johnston.
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Workshop Episodes

29:40

Ep

1

Meet Chris Burkard

Chris takes you on a driving tour of his old studio spaces to share the evolution of his career and team.

3:49

Ep

2

Introduction to Starting a Photography Business

Chris goes over the foundations of what it takes to start a photography business and what will be covered in this workshop.

14:00

Ep

3

Hiring Your First Employee as a Photography Entrepreneur

Expanding and hiring a team can take your business to the next level. Chris goes over how he built his team, the first steps you can take, and when it might be the right time to expand.

34:39

Ep

4

Building A Team to Expand & Grow Photography Business

Chris explains how his team helps him operate on a level far higher than what he'd be able to achieve as a solo-operator. He goes through the different roles, how he found his team, and how he manages.

34:59

Ep

5

How to Make Money as A Photographer

Diversifying your revenue streams can support in recession proofing your business. Chris provides in an-depth look into 6 different streams of revenue.

22:55

Ep

6

Describing the Roles of Photography Agents & Reps and When to Get One

Agents & Reps can increase productivity, revenue, and streamline communication with your clients. Chris goes over what each one does, when it's time to get one, and how to get find the right fit.

39:02

Ep

7

Working with Photography Producers & Why They’re Important

Chris interviews his longtime friend and producer to get a behind the scenes look at how a photographer works with their producer.

16:40

Ep

8

When Photographers Should Get an Agent

Chris goes over when it becomes essential to have an agent: when you are leaving money on the table. Chris shares a story where he left hundreds of thousands of dollars on the table because he didn't know how to negotiate.

26:52

Ep

9

Knowing Your Value as a Professional Photographer

Getting what your worth is important for your career. Chris gives insights and tips to gauge how much to charge for projects, and how to increase your rates over time.

25:50

Ep

10

Personal Project: The Photographer's Guide to Sticking to Your Mission Statement

The personal project can be a very useful tool to progressing your career. You need to capitalize on the good times to create them. Chris breaks down his favorite personal projects and how they've helped his career.

33:29

Ep

11

Q&A's With Chris

Chris answers your questions from social media and answers the biggest question left of the workshop: will he share Brea's bread recipe?!

What You'll Learn
When to grow your business and how
How to find new work and diversify your revenue streams
Working with an agent, rep, or producer
Marketing strategies for the modern day photographer
How to recession-proof and pandemic-proof your business
The benefits of creating personal projects
  • 11 Episodes
  • 4+ Hours of Content
  • 11 Episodes
  • 4+ Hours of Content
  • For The Rising Professional

$299 
Watch instantly.
One-time payment.
Workshop
Resources
We are still working on the downloads for this workshop.
They'll be added here shortly!

Workshop Episodes

Part 01
Fundamentals & Pre-Production
Live
29:40
Just Added

1

.

Meet Chris Burkard

Chris takes you on a driving tour of his old studio spaces to share the evolution of his career and team.

3:49
Just Added

2

.

Introduction to Starting a Photography Business

Chris goes over the foundations of what it takes to start a photography business and what will be covered in this workshop.

14:00
Just Added

3

.

Hiring Your First Employee as a Photography Entrepreneur

Expanding and hiring a team can take your business to the next level. Chris goes over how he built his team, the first steps you can take, and when it might be the right time to expand.

34:39
Just Added

4

.

Building A Team to Expand & Grow Photography Business

Chris explains how his team helps him operate on a level far higher than what he'd be able to achieve as a solo-operator. He goes through the different roles, how he found his team, and how he manages.

34:59
Just Added

5

.

How to Make Money as A Photographer

Diversifying your revenue streams can support in recession proofing your business. Chris provides in an-depth look into 6 different streams of revenue.

22:55
Just Added

6

.

Describing the Roles of Photography Agents & Reps and When to Get One

Agents & Reps can increase productivity, revenue, and streamline communication with your clients. Chris goes over what each one does, when it's time to get one, and how to get find the right fit.

39:02
Just Added

7

.

Working with Photography Producers & Why They’re Important

Chris interviews his longtime friend and producer to get a behind the scenes look at how a photographer works with their producer.

16:40
Just Added

8

.

When Photographers Should Get an Agent

Chris goes over when it becomes essential to have an agent: when you are leaving money on the table. Chris shares a story where he left hundreds of thousands of dollars on the table because he didn't know how to negotiate.

26:52
Just Added

9

.

Knowing Your Value as a Professional Photographer

Getting what your worth is important for your career. Chris gives insights and tips to gauge how much to charge for projects, and how to increase your rates over time.

25:50
Just Added

10

.

Personal Project: The Photographer's Guide to Sticking to Your Mission Statement

The personal project can be a very useful tool to progressing your career. You need to capitalize on the good times to create them. Chris breaks down his favorite personal projects and how they've helped his career.

33:29
Just Added

11

.

Q&A's With Chris

Chris answers your questions from social media and answers the biggest question left of the workshop: will he share Brea's bread recipe?!

Part 02
Production
Live
No items found.
Part 03
Editing
Live
No items found.
Enroll now at the lowest price of $129
  • 11 Episodes
  • 4+ Hours of Content
  • For The Rising Professional
  • Bonus
    Downloadable Templates
    Pre-production Check-list, Creative Brief, and Pitch Deck

$299 
Watch instantly.
One-time payment.
Or
Reviews

Students give our workshops an
average of 4.8 out of 5 stars

An experience
Anabella Borges
This was absolutely amazing. I have followed Chris for more than 10 years, he has been an inspiration to me in many ways; his way of seeing the world and the devotion behind his passion for storytelling has always called my eye. After watching and studying with this course I realized it all comes down to following whats true to you and doing it with all the love in the world. Thank you Chris for being an open book about your business and sharing with us all the stories in between, the anecdotes, the whys and the hows behind your experience as a photographer. This was an adventure for me and I am grateful for all that you shared. Now I am ready to take my business of photography to the next level.
Amazing
Jorge Villarreal
Answered a lot of questions and helped me get over some doubts about this journey. Thanks guys
Got my stoke back!
Lars Jockumsen
Awesome! It made me rethink the stuff I am doing. Pulled the stuff out which is good for my situation and trying to get it included in my everyday business. Where to put energy and where not. Cause I recognized that I wanna do all by myself which doesn't work out at the end. So to speak, don't be good at something u don't wanna do! Killer fact! Thanks a lot Chris and his team to put this very intimate video out. I really appreciate it!! Heaps of love to u! Cheers.

Anabella Borges

August 22, 2021

An experience

This was absolutely amazing. I have followed Chris for more than 10 years, he has been an inspiration to me in many ways; his way of seeing the world and the devotion behind his passion for storytelling has always called my eye. After watching and studying with this course I realized it all comes down to following whats true to you and doing it with all the love in the world. Thank you Chris for being an open book about your business and sharing with us all the stories in between, the anecdotes, the whys and the hows behind your experience as a photographer. This was an adventure for me and I am grateful for all that you shared. Now I am ready to take my business of photography to the next level.

Anabella Borges

August 22, 2021

Jorge Villarreal

July 30, 2021

Amazing

Answered a lot of questions and helped me get over some doubts about this journey. Thanks guys

Jorge Villarreal

July 30, 2021

Lars Jockumsen

February 20, 2021

Got my stoke back!

Awesome! It made me rethink the stuff I am doing. Pulled the stuff out which is good for my situation and trying to get it included in my everyday business. Where to put energy and where not. Cause I recognized that I wanna do all by myself which doesn't work out at the end. So to speak, don't be good at something u don't wanna do! Killer fact! Thanks a lot Chris and his team to put this very intimate video out. I really appreciate it!! Heaps of love to u! Cheers.

Lars Jockumsen

February 20, 2021

Gordon Armour

January 27, 2021

Great Practical Advice on How to Start a Photography Business

Chris does a great job of blending his personal journey & real work experience & informs you how you can begin your own business. This also helps to picture real expectations and the work it's going to take the get there. He also talks about money, finance, and income - which I'm so thankful for!!! Definitely a class I will watch & rewatch throughout my early career.

Gordon Armour

January 27, 2021

Tawyna Wagner

@tawynawagnerphotography

January 19, 2021

The Business of Photography

I've been following Chris for quite some time now, and was thrilled when I saw this course become available. He shares his journey with a straightforward honesty that makes it easy to relate to. One of the things that draws me to his work is the intimate relationship he develops with the landscapes he is photographing. His passion for his work is practically tangible and it is powerfully motivating. As a single mother who still has a couple years til my children are adults, I focus more on portraits, since it makes for a flexible schedule. There are so many aspects of this course that I have been able to apply to the business of portraiture, as well as working towards what I eventually want to focus on, and that is what I appreciate most about this course. It's applicable all across the board and hits so many details that many other offerings on 'the business of photography' don't touch. I highly recommend this course to anyone who wants to make a business out of photography, no matter what you're shooting. I also recommend this course for anyone who has the desire to turn any passion into a career, as Chris conveys a truly encouraging work ethic and dedication. Many thanks to Wildist for making this available, and to Chris for putting such an effort into creating this course.

Tawyna Wagner

January 19, 2021

Timothy Grenard

January 6, 2021

Best photo business workshop out there

Honestly the amount of info Chris gives out in this workshop is huge and worth every penny. Production quality is 5-star as well, thank you!

Timothy Grenard

January 6, 2021

Giulia Gaburro

Not satisfied

I am quite disappointed with this workshop, because for the price it costs I expected a lot more concrete information, resulting instead a friendly chat. I am a big fan of Chris Burkard and I am sorry to leave a bad review but by the end of the workshop I have learned almost nothing and unfortunately I feel like I have wasted my money.

Giulia Gaburro

Сергей Токарев

December 16, 2020

Mixed feelings

A lot of nostalgia. I understand that this is part of a person's path, but I wanted to hear more practical points. But there were also inspiring parts about a personal project, I really liked it. Mixed feelings from the course, especially working with an agent and hiring employees.

Сергей Токарев

December 16, 2020

An experience
Anabella Borges
This was absolutely amazing. I have followed Chris for more than 10 years, he has been an inspiration to me in many ways; his way of seeing the world and the devotion behind his passion for storytelling has always called my eye. After watching and studying with this course I realized it all comes down to following whats true to you and doing it with all the love in the world. Thank you Chris for being an open book about your business and sharing with us all the stories in between, the anecdotes, the whys and the hows behind your experience as a photographer. This was an adventure for me and I am grateful for all that you shared. Now I am ready to take my business of photography to the next level.
Not satisfied
Giulia Gaburro
I am quite disappointed with this workshop, because for the price it costs I expected a lot more concrete information, resulting instead a friendly chat. I am a big fan of Chris Burkard and I am sorry to leave a bad review but by the end of the workshop I have learned almost nothing and unfortunately I feel like I have wasted my money.
Amazing
Jorge Villarreal
Answered a lot of questions and helped me get over some doubts about this journey. Thanks guys
Got my stoke back!
Lars Jockumsen
Awesome! It made me rethink the stuff I am doing. Pulled the stuff out which is good for my situation and trying to get it included in my everyday business. Where to put energy and where not. Cause I recognized that I wanna do all by myself which doesn't work out at the end. So to speak, don't be good at something u don't wanna do! Killer fact! Thanks a lot Chris and his team to put this very intimate video out. I really appreciate it!! Heaps of love to u! Cheers.
Great Practical Advice on How to Start a Photography Business
Gordon Armour
Chris does a great job of blending his personal journey & real work experience & informs you how you can begin your own business. This also helps to picture real expectations and the work it's going to take the get there. He also talks about money, finance, and income - which I'm so thankful for!!! Definitely a class I will watch & rewatch throughout my early career.
The Business of Photography
Tawyna Wagner
I've been following Chris for quite some time now, and was thrilled when I saw this course become available. He shares his journey with a straightforward honesty that makes it easy to relate to. One of the things that draws me to his work is the intimate relationship he develops with the landscapes he is photographing. His passion for his work is practically tangible and it is powerfully motivating. As a single mother who still has a couple years til my children are adults, I focus more on portraits, since it makes for a flexible schedule. There are so many aspects of this course that I have been able to apply to the business of portraiture, as well as working towards what I eventually want to focus on, and that is what I appreciate most about this course. It's applicable all across the board and hits so many details that many other offerings on 'the business of photography' don't touch. I highly recommend this course to anyone who wants to make a business out of photography, no matter what you're shooting. I also recommend this course for anyone who has the desire to turn any passion into a career, as Chris conveys a truly encouraging work ethic and dedication. Many thanks to Wildist for making this available, and to Chris for putting such an effort into creating this course.
Best photo business workshop out there
Timothy Grenard
Honestly the amount of info Chris gives out in this workshop is huge and worth every penny. Production quality is 5-star as well, thank you!
Mixed feelings
Сергей Токарев
A lot of nostalgia. I understand that this is part of a person's path, but I wanted to hear more practical points. But there were also inspiring parts about a personal project, I really liked it. Mixed feelings from the course, especially working with an agent and hiring employees.
Amazing Workshop
Kyle Cordova
Great insight. Loved it all around
Learn From The Best
Nate Dodge
I'm a 25 year old photographer and filmmaker and have been in the industry for a couple years running my own media business. There are times every single week when I realize I don't have a clue what the hell I'm doing. Fake it till you make it! But just listening to Chris's experiences and advice as someone who has been in the industry much longer than I have is seriously invaluable information! This was a great investment in myself and if you're hesitant on dropping the cash for this workshop, don't be!
Always Gives *Almost* Enough Detail
Joshua Wilson
Although I'm a huge fan of Chris Burkard's work, I must say this workshop was unfortunately very disappointing - especially given the premium price that is charged. While each episode is quite long, it seems to fall into the trap of saying a lot while saying very little of substance. It's great to hear his story, but also feels as though the picture he offers is a very general "top-level view" through friendly conversation, as opposed to offering more concrete action steps by deflecting specific guidance with words like "you need to figure out what's right for you." I bought it because I don't even really have a good benchmark for "what's right for me." Unfortunately, whenever opportunities rise for Chris to offer a baseline for what we can start looking for, those moments fall through. This course absolutely does offer value - it's not a 1-star workshop by any means. However, if you're trying to decide where to invest $300, spend it on Finn Beales' Storytelling workshop, Alex's Adventure Photography Pro workshop, or Andrew Kearns' workshop on brands. There are MUCH better places to start or continue your investments though Wildist's courses.
So much incredible info.
Danny Skilton
It's insane how much knowledge is packed into this one workshop. Shoutout to Chris for making all this info available. I'm super excited to start locking down a game plan for the next few years regarding my photography business.
Gnar with Burkard
Chris Doyle
I really enjoyed hearing what Chris had to say. His story is one of hard work and commitment to craft. This course provided me with the insight I need to make strides within my own practice. Chris' easy going nature coupled with his passion for his work enables him to be an excellent educator from start to finish! I appreciate having the opportunity to lear from one of the best in the business!
The Kickstart I Needed
Dylan Leslie
I've already begun selling prints thanks to Chris's class. This class gives a certain insight that I know I will be checking back in on again and again. Couldn't recommend it enough for those who are just looking for that next level with their photography and how to get there.
From the Heart
Jake Burchmore
Wow!! Thank you so much for this valuable insight explained from truth and transparency. I appreciated every bit of information and storytelling aspects of this workshop. Very unique and lively! This workshop has left a positive imprint on me, while also forcing me to think critically on the business aspect of my own photography/filmmaking projects. I am so glad I took notes and I will continue referring back to them as I continue to grow and face inevitable challenges into the future.
Very valuable insight for future growth
Luis Carducci
I recommend this workshop for those photographers / filmmakers that are looking to get information about the behind the scenes of the business. This is not information about how to take pictures, but more about how to grow your business, and it's very good info.
I was expecting a bit more for my money
Brittany App
This is so hard. I really prefer not to leave negative reviews, but I after putting money down on this course, and watching it all the way though, I was disappointed. I've been a full-time professional photographer for almost 20 years. I love and respect Chris's work, and really admire him as a human being. He's a true inspiration. Because of all that, I hopped on this course right away, in hopes that there would be some valuable tools to add to my toolbox (especially during a time when my paid photography work has all-but-vanished due to the Pandemic). But the course felt quickly-put-together, a bit disorganized, repetitive, lacking in BTS-content, and I guess most importantly, I just didn't learn much. Perhaps the course would be better suited to brand new photographers. Perhaps I didn't understand that going into it. I apologize to Chris and his team for leaving a negative review, but the course, for me, felt like a poor investment of my money and time. I hope this feedback is helpful in some way. Sending love to you all out there.
Super Informative
Caleb Aschkynazo
Chris's knowledge is born from experience. He is an eloquent speaker as he gives you the whole picture without going on and on. Eloquent and straightforward, just like his work. I didn't like this course, I LOVED it!
Skeptical... but wow!
David Johnston
I’ll admit, I was a little skeptical about this course. I knew Chris Burkard’s story, and I have been a professional photographer for a couple of years making a good stream of income. How much more could I really learn? Apparently a lot. After watching the entire course I had so many new ideas about how to improve my photography business, when I expand, and even thoughts on getting representation. This course is beneficial if you’re brand new to photography and want to start a business, or if you need some new business ideas after you feel like things are a little stale. 5 stars all the way.
The Business of Photography with Chris Burkard
Lisa Schuth
Interesting and valuable insight into the world of an exceptional professional photographer whose experience, knowledge, and actions are making a positive impact.
Chris Burkard
Chris Burkard is an American photographer and artist, based in the California Central Coast region. He photographs landscape, lifestyle, surf, outdoor, and travel subjects. Burkard takes a photojournalistic approach to make editorial projects, using multiple media. He uses natural light to capture humanizing moments.
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